More conversions: analyze and optimize the customer journey

Your Google Analytics dashboard is lighting up, numbers are climbing—but the desired conversion events just aren’t happening. You see users eagerly reading your blog posts, browsing your products, or even creating an account—only to vanish right before the finish line. Like a traveler studying a fascinating map, only to lose their way just before reaching […]

Contact Form 7 Tracking with Google Tag Manager

The WordPress plugin Contact Form 7 is quick to set up — but if you want to know which submissions actually turn into leads, you need a clean tracking setup. That’s where Google Tag Manager (GTM) comes in. It ensures your form submissions are reliably sent to Google Analytics 4 (GA4), Google Ads, or other […]