“Apps in ChatGPT”: OpenAI evolves into a true AI agent

You thought ChatGPT could only chat? Think again. OpenAI is turning its language model into a true AI agent — with access to tools like Booking, Expedia, Figma, and Spotify. Instead of just responding, ChatGPT can now take action: finding hotels, planning trips, building website structures, or even playing the right music. This marks the next evolutionary […]

Is that even legal? Google Ads might soon be almost indistinguishable from organic results

Google is introducing a new way of labeling sponsored ads that makes them almost indistinguishable from organic search results. Instead of marking each ad individually as “sponsored,” the entire ad block is labeled—creating a design that blends seamlessly with the organic listings. For users, especially non-experts, it’s nearly impossible to tell the difference, as a new survey has […]

Apertus: The New Open-Source AI from Switzerland

The AI world keeps moving – and now our neighbor Switzerland is joining the race in full force. Apertus, a fully open-source language model from Switzerland, has been making waves since September 2025. Developed by ETH Zurich, EPFL, and the Swiss National Supercomputing Centre in Lugano, Apertus aims to be more than just another alternative to ChatGPT & Co. – it […]

The Google Antitrust Ruling: Implications for SEO and SEA

On September 2, 2025, U.S. District Judge Amit Mehta issued a landmark ruling in the antitrust case against Google LLC: While Google was classified as a monopolist in internet search, the company was able to avoid severe sanctions. The judge prohibited Google from entering into exclusive search engine agreements with device and browser manufacturers, but […]

Understanding and Leveraging Google Search Live

Search Live isn’t just another new Google feature – it’s a bold leap toward a visually intuitive, multimodal AI search experience. Instead of typing keywords into a search bar, you can now point your camera at an object, upload a PDF, or highlight content on your screen – and Google will deliver contextual, real-time answers. This is […]

Mandatory Labeling for AI-Generated Content: What Changes in 2026

Artificial intelligence is already embedded in many companies’ daily workflows—whether it’s writing copy, generating images, or voicing videos. But as AI becomes more prevalent, so does regulatory pressure: Starting August 2, 2026, the European Union will enforce mandatory disclosure for content created with the help of AI. Under Regulation (EU) 2024/1689—the world’s first comprehensive AI law—businesses must […]

What is Veo 3 – and why is everyone talking about it?

When a new tool pops up and spreads across LinkedIn feeds, industry publications, and Instagram Reels within days, we at WEVENTURE take notice. Especially when it’s about AI and video – a space where it feels like a groundbreaking new tool drops every month. Veo 3, the new text-to-video model from Google DeepMind, is one […]

Google’s AI Mode – Booking tickets and appointments Now Available

Google Search is currently undergoing its biggest transformation in over two decades. Google is preparing to replace its classic results page with an entirely new, AI-powered search experience. Not just a widget. Not a test run. A new level of interface. The name of this shift? AI Mode. As of Oct. 7, 2025, AI Mode is […]

Not safe to use: Why WEVENTURE Rejects DeepSeek

Imagine implementing a new AI in your company to create content, optimize SEO texts, or make data-driven marketing decisions. But later, you realize: the information is filtered or manipulated, the data is stored on insecure servers, and no one can tell you exactly where the content comes from. Would you continue using this tool – […]

Accessible Website Is Now Law in Europe since June 2025

Digital Accessibility is now official. Since June 28, 2025, the Accessibility Reinforcement Act (BFSG) is in effect – making digital accessibility a legal requirement for many businesses in Germany (and, via different laws, in all other EU countries). If you run a website, online shop, app, or any digital service, you’ll be required to ensure that your offering is […]