Content-Marketing

Content-Marketing-Strategy

Our content service
at a glance

Content is king – but we put the crown on it with our target group-specific content. Our silver bullet: data-driven content marketing that meets your business goals. We are the content marketing agency for more visibility on Google or leads for your newsletter.

Content audit & consulting

We turn monotonous text deserts into lively content oases – with shade-giving subheadings, images and infographics!

Finger tippen auf dem Laptop und schreiben Content

Quality analysis from the perspective of strategic content marketing
Checking the text structure
SEO and UX compatibility
Writing style that converts readers into leads

Request a content audit

Content strategy

For us, content is never an end in itself. Our content strategy therefore has your corporate goals and target groups firmly in mind.

Transparentes Whiteboard, auf dem eine Strategie zur Lead-Generierung niedergeschrieben wird

Developing a central idea that serves as a springboard for all further creation decisions
Appropriate tonality and format selection
Holistic and cross-channel corporate communication

Request content strategy

Editorial plan creation

Once your company’s all-important content strategy is in place, it’s time to forge a concrete editorial plan from loose topic ideas.

user experience UX designer designing web on smart phone layout. UI developer planning working on mobile application prototype

Keyword research
Evergreen content, pillar content and news planning
Newsletter creation
Analysis of your Google performance in the follow-up

Request editorial plan

Content creation

The strategy has been worked out, the editorial plan is in place – now let your creativity flow. We are happy to support you in this.

We then turn content creations into UX-appropriate website content, conversion-boosting landing pages, SEO-optimized blog posts.
Content creation (from edgy to factual)
100% target group oriented

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Content workshop

If you don’t torture your texts, you torture your readers. But don’t worry, with a few simple rules, writing will never be torture again.

Workshop on content discovery and content building, so it would hurt to put it down again
Storytelling
Grammar
Content theories

Request content workshop

E-mail marketing

You’ve got mail (hopefully) – dropped in your customers’ virtual mailboxes. Because email marketing is effective if you do it right.

Best practice workshops
Analysis of previous newsletters
Spoiler: A cheeky emoji does not a good subject line make!
Writing newsletters with (click) anticipation

Request email marketing

Our content writers

These are our
content experts

Successful content marketing needs a partner at eye level who loves creativity as much as the needs of a search engine. For whom content is only successful if it is not only easy to read, but also actively supports your corporate goals. This partner has a name. YOU GUESS? WEVENTURE!

Markus Hofmann Teamlead Content

Lina Potreck Content Marketing Managerin

Nora Berger Content Marketing Managerin

Our Content

Content sample?
Feel free to check our blog!

Stopschild als Symbol für Google Penalty

SEO

Google Penalty: detect and fix

Holzwürfel mit Portrait-Icons als Symbol für Zielgruppe und Buyer-Persona

Strategy

What is a buyer persona and why is it so important?

small figures stand in front of a magnet as a symbol for lead generation

CONTENT

Generate leads with content marketing

several white and one red paper aeroplane on a dark background as a symbol for competition

SEO

How to do an SEO competition analysis

Our working approach

How ideas turn into strong content

Formulate content goals

We translate your business objectives into content goals and brand features and help sharpen your brand. In doing so, we keep your target groups just as firmly in mind as your market environment. We also develop a central idea that serves as a launching board for all further creation decisions. So that your bounce rates stay on the ground.

Develop a content strategy

From the jointly formulated goals and the central idea, we develop a content strategy that gives your entire communication strategy a common thread. Formulating personas as well as types, topics and tonalities play an important role here. We know: Good content is always a successful interplay of words, images, buttons and user-friendly operation.

Launch content creation

Once the content strategy has been developed, we turn loose topic ideas into a concrete editorial plan – naturally only after thorough keyword research. To crown it all, we now translate your content goals into the perfect interplay of creative and search engine-optimized content. So that content really is king.

Slowed down by writer’s block?
Doesn’t have to be!

We are one of the best Google Ads agencies in DACH. All our employees are certified and receive regular training. As a customer, you benefit from special industry insights and services from our Google direct team.

Certified as a Facebook Blueprint Partner, we are constantly in close communication with our Facebook direct team. All our employees are regularly trained in the latest products. You benefit from our direct line to Facebook.

As a member of the German Digital Industry Association, we are a committed partner. We always actively and critically discuss current industry developments. Through important committees, we always stay up to date with the latest developments.

As a Bing Ads Accredited Professional, we are one of the top Bing Ads agencies. All our employees are trained and certified. If you have any queries, our Bing agency team is always on hand to help.